webinar wrap-up:

"Why does Positive Impact matter?

august 12th 2021

You can watch the webinar full recording here!

After facilitating hundreds of projects on the most diverse themes and study areas, we understand one thing: when the project’s impact is significant in the lives of the people involved, the results are greater, longer-lasting and, most important, meaningful.

On August 12th 2021, we invited Nikia Brown, Anauyla Batista, Guilherme Silva Oliveira and Joanne Chen to participate in an essential conversation about the extraordinary outcomes that projects with positive impact can have on the lives of everyone involved. 


Here is a wrap-up on the “Why does Positive Impact Matter?” highlights. Enjoy!


click on their photo
to explore their participation

Nikia Brown

Associate Director at the University of Illinois at Urbana-Champaign

Anauyla Batista

Marketing Director at GreenPlat

Joanne Chen

Student, Participant at the
Social Impact Virtual Lab 2021

Guilherme Oliveira

Student, Participant at the
Social Impact Virtual Lab 2021


Daniel Amgarten

Founder/CEO at Campus b

Nikia ran a international project-based learning program with us in the public health area, where four students from the University of Illinois at Urbana-Champaign had to design a plan to avoid the spread of COVID-19 at Fundação Casa, in Brazil.


“A forced connection is not a true connection. We can develop the structure to facilitate it, but those connections, those friendships need to be built organically.

I’m very happy to be working pushing forward the objective of bringing together students from different backgrounds and different cultures to solve global and local problems. When i joined, the university told me very explicitly that there was this issue with domestic students and international students kinda living in their own cycles and not really coming together and becoming friends.” 

The IAS Global Leaders Program

“So how can we address this issue and bring the students together organically? We decided to invite members from the community to be our partners and they can pose a challenge to the students so that they can address themselves using the process of human-centered design over the course of a semester and at the end they presented the findings and it was up to the organizations to decide what they do with that information.”

Human-centered design

“When I think about the student experiences of learning human centered design and why it is so important is because the very first step is empathy: 

Understanding what the problem is from the people who are facing it.

We encourage students to do their research, but we also encourage them to talk to real people and hear their perspectives, listen to their stories and prioritize their voices. We have to listen to them and make sure that our solutions are really meeting their needs.”

guilherme oliveira:

"When you decide to work for a company, you don't want to just be an employee, you want to fell like you´re a part of something bigger.

Currently we have so many professions that 5 or 10 years ago didn’t even existed, and we also have many other autonomous careers, so you don’t necessarily have to work in a company to be a successful professional. People’s behavior is changing in so many ways, we have so many access to information that it makes us see the market by other perspective, exploring more options and being less attached to just one occupation. I believe that the younger generations still want to have stability, but they also want to work with something they love.”

Joanne participated in the “Social Impact Virtual Lab 2021”, an international project-based learning experience developed by campusb.


"I think global awareness is an advantageous skill in both our professional and personal lives.

It is a privilege to be able to be deeply immersed in another culture, which is why the work that Nikia and Campus b are doing is so important in opening the doors for more students to experience that. In any workplace you´re going to be working with people who come from different backgrounds and different upbringings, so it makes sense if we broght in our global awareness and we build that out, then we are able to work more effectively with others and to better tackle the issues that are waiting to be solved together. “

anauyla batista:

“I´m very happy that, today, many students and young professionals already see that working on a startup or small company can be as rewarding as working on a big company (or even more). 

Young professionals are more willing to take risk, and when you take risk, maybe you will get more return.

When you join a startup, you have the opportunity to learn fast, you have more autonomy to do your job and you can have the possibility of a career growth faster than in big corporations.”

“GreenPlat is a technology company that addresses environmental impact. We are a managing and monitoring software service based on blockchain, we do traceability, process and value chain control, and this year we are launching a project that, by the traceability that we already do, we want to convert it, tokenize and make it into a cryptocurrency, the “environmental coin”, that we decided together with a group of students from campus b’s project. “

This was the "Why does Positive Impact Matter?" webinar. Stay tuned for our next dialogue!

Written by:

Fernando Oliveira

Campus b Team

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